DES MOINES, IOWA When you visit London, if you find yourself on The Tube, youll be cautioned to Mind the Gap. This means to be careful about the step between the subway platform and the train. Theres another dangerous gap in London and around the world, between agriculture and consumers. Its a gap of understanding.

इयान Pigott:UK Farmer:We are in danger of returning to an era where the farmer is guilty until proven innocent.

Ian Pigott is a fourth generation farmer from the United Kingdom and theके प्राप्तकर्ता 2014 क्लेक्नर ट्रेड & प्रौद्योगिकी उन्नति पुरस्कार. Pigott has used that observation to propel him to action in opening lines of communication with consumers, a mission to close the gap.

Pigott farms 1,800 एकड़ जमीन, a mere 20 miles from the City of London and 13 लाख लोग. Its clear that his proximity to all of those consumers shapes his understanding of the importance of communicating openly about farming. And here consumers and farmers have been distant from each other for longer, perhaps five generations.

में 2006 Pigott foundedओपन खेत रविवार. Its a day where more than 400 farmers throw open their gates and welcome consumers, free of charge. This takes place annually the second Sunday in June and so far, से ज्यादा 1.5 million consumers have participated.

ओपन खेत रविवारhas three objectives:

  • In welcoming visitors, we show ourselves as an industry thats open and proud.
  • Its a great story that appeals to the national media.
  • It creates a united platform for all sectors of farming to stand together with one goal promoting farming as it is.

Pigott sees the education of todays consumers and tomorrows policy makers as integral to the challenge of feeding 9 billion people by the year 2050. With an eye toward the future, Pigott recently startedTheFarmschool.

इयान Pigott: UK Farmer:We need to continue to educate our younger audiences about farming, but the reach of these resources needs widening, especially as school children reach an age when they form opinions and challenge critical thinking.

TheFarmschool brings two to three schools to the Pigott farm each week, where students learn the good news story about agriculture, the relationship between science and nature. He says as schools appreciate the benefits of outdoor learning, we in agriculture should make the most of this opportunity.

Another platform for Pigott is the disconnect between scientific research and agriculture thats happened in the UK. To change this, Pigott invites researchers out of the laboratory and onto his farm. He also invites farmers to meet with the scientists to share stories and challenges. He pictures Dr. Norman Borlaug in this kind of an environment, not in a laboratory, but out in a wheat field, sleeves rolled up talking with farmers.

One more agenda: future farmers.

Pigott says in the UK, farming and being a farmer is in vogue. Farmers are used in marketing campaigns to sell everything from pickup trucks to beer.

इयान Pigott: UK Farmer:Our image is being hijacked, and were portrayed with pitchforks and straw hats, as somewhat intellectually challenged. That hurts our ability to attract the best and the brightest to our industry. It infers an industry that has not adapted to change and embraced science.

Pigott has put a lot of his time into Bright Crop, a cross industry initiative to promote careers within farming and food to 14 to 18-year-olds. He stresses the importance of connecting with teachers so they understand how agriculture and science are intertwined.

इयान Pigott: UK Farmer:In the UK, we estimate that we need an additional 75,000 new entrants in the next six to eight years to fill the vacant positions. Without education, children will not challenge these stereotypes.

All of these platforms, Pigott believes, help us in our global quest to feed the world.

  • Communicating with consumers
  • Communication with school children and teachers
  • Building a dialog between farmers and researchers
  • Attracting future employees to agriculture

Ian Pigott received the 2014 क्लेक्नर ट्रेड & प्रौद्योगिकी उन्नति पुरस्कार मंगलवार को, अक्टूबर 14 में डेस मोइनेस, Iowa at a Global Farmer Awards Dinner hosted by Truth About Trade & Technology and CropLife International. The award is given annually since 2007 और एक वैश्विक किसान को पहचानता है जो मजबूत नेतृत्व का उदाहरण देता है, गुणवत्ता में सुधार लाने वाली तकनीक और उपकरण चुनने के लिए सभी किसानों के अधिकारों को आगे बढ़ाने के लिए दूरदृष्टि और संकल्प, दुनिया भर में कृषि उत्पादों की मात्रा और उपलब्धता. इसकी स्थापना डीन क्लेकनेर को सम्मानित करने के लिए की गई थी, संगठन के अध्यक्ष एमेरिटस. Previous award recipients are Rosalie Ellasus, फिलीपींस (2007); जेफ Bidstrup, ऑस्ट्रेलिया (2008); जिम मैकार्थी, आयरलैंड (2009), गैबरिएला क्रूज़, पुर्तगाल (2010); गिल्बर्ट Arap बोर, केन्या (2011) Rajesh Kumar, भारत (2012) and V. रविचंद्रन, भारत (2013).